The client brand is the basis of the B2C organization – everyone knows it. You can clearly see it on a organizational and budget level. The marketing department operates on
5 HR metrics improved by a strong employer brand
Employer brand according to multiple market researches serves your business in the greatest way. According to LinkedIn study, 72% of recruiting leaders worldwide agreed that employer brand has a significant
Consumer brand to the rescue!
A brand by any other name would smell as sweet? A brand is not just a name, trademark and logo. It’s a promise made to customers. And promises should be
A strong employer brand is a good investment!
Having a strong employer brand is not only the best recruitment strategy, but also a huge business benefits for the entire company! Research shows that a strong employer brand is
The most common mistakes one can make in EB and how to avoid them
Building and maintaining a strong employer brand is a crucial factor that helps employers to attain the most talented people for their organisations. If your potential and current employees value your brand
How to measure your Employer Brand performance?
In the world of HR, Employer Branding activities are becoming more and more developed. Employers around the world become more aware that having a strong brand not only for your